I’ll admit that I could have changed this around a bit, made it more “positive” and called it “3 Things That Great CEOs Do.” But that would look like every other blog. Anyway, here they are. The 3 sins: Doing instead of leading. For clarification, leading is setting direction and goals, providing resources, and making sure […]
Archives for December 2014
2 Ways to Get Started with Content Marketing
Recently I was quoted stating that all companies are media companies. Yes, “all” includes small businesses (at least those with websites). With content marketing, companies of all sizes have many ways to engage customers and prospects including your website and social media. For clarity’s sake, when you engage people you: build trust, and the more trust […]
Who Are You Attracting and Retaining?
People ultimately work where they belong. Top performers like working with other top performers. Hungry people work with other hungry people. Lazy people work where their style will be tolerated. People who love to write reports and make presentations, but can’t make a decision, end up at slow-moving companies. All of these situations are natural result […]